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Coupon publisher has new CFO

NEW YORK — News America Marketing, a coupon publisher in the U.S. and Canada which produces more than 165 billion coupons annually, has promoted Chris Blanco to EVP, CFO. He will report directly to CEO Paul V. Carlucci.

Prior to his promotion, Blanco spent eight years as the company’s VP and controller. He joined News America Marketing in 1999, serving in many capacities in the organization's finance department where he has been responsible for the company's accounting, financial reporting, accounts payable and payroll departments. He is a member of the American Institute of Certified Public Accountants. Blanco graduated from the University of Notre Dame, and received his MBA at New York University's Stern School of Business.

"Chris's penetrating understanding of our business combined with his drive, talent, and extraordinary leadership skills make him an important asset to our executive team," said CEO and chairman, Paul Carlucci. "He has excelled throughout his 14 years with News America Marketing. The deep experience and financial insight he will bring to his new role will be an asset to our entire organization."

As CFO, he will work as part of part of News America Marketing's executive committee as well as the financial executive team of News Corp. Blanco will relocate from News America Marketing's Connecticut offices to the company's New York headquarters.

News America Marketing produces coupon insert SmartSource Magazine and coupon app SmartSource Xpress. 

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