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Gap opens in China

SHANGHAI Gap Inc. announced the debut of its first four wholly-owned contemporarily designed Gap stores in China, bringing Gap’s modern, accessible style to Chinese consumers for the first time. Each store will house all Gap collections: Gap, GapKids, baby gap and Gap Body. An online retail store is also launching today – www.gap.cn, making Gap clothes immediately available to all customers throughout China.

“Gap is the first American retailer in China to offer a single style destination for the entire family. We are excited to introduce Gap’s cool, modern American designs to Chinese consumers. I believe customers will be extremely pleased with fit, quality and the affordable style of our clothes, including our newest and most successful product, the 1969 Premium Jean,” said Redmond Yeung, president oGap China.

Gap said it will open its first flagship store in Shanghai on Nov. 11. This is a 1,140 square meter space in Hong Kong Plaza on Mid Huaihai Road, one of Shanghai’s premier shopping high streets, the company reported. A second flagship store, occupying two floors in the Venture Tech building on the premier Nanjing West Road, will open in the next several weeks. The company said it also will open two stores in Beijing.

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