AddThis

Target, Neiman Marcus design a new kind of partnership

MINNEAPOLIS and DALLAS — Target and Neiman Marcus have joined forces for a unique partnership that will bring a limited-edition holiday collection to both stores beginning Dec. 1. The collection will also be available online at Target.com and NeimanMarcus.com.

“Target and Neiman Marcus are known for charting new terrain, and by joining forces for the holiday season, we’ve set the stage for a redefining moment in retail,” said Gregg Steinhafel, chairman, president and chief executive officer, Target. “This collaboration is unlike anything Target has done before, and we are confident our guests will be thrilled with this extraordinary collection that features some of America's most preeminent designers.”

The Target + Neiman Marcus Holiday Collection includes an eclectic and diverse mix of more than 50 limited-edition gifting products. The collection ranges from $7.99 to $499.99, with most items less than $60. Designers who created pieces for the collection include Alice + Olivia, Altuzarra, Carolina Herrera, Derek Lam, Diane von Furstenberg, Jason Wu, Judith Leiber, Lela Rose, Marchesa, Oscar de la Renta, Proenza Schouler, Rag & Bone,Tory Burch and Tracy Reese.

“Neiman Marcus and Target share a passion for great design and delighting customers in new and unexpected ways,” said Karen Katz, president and chief executive officer, The Neiman Marcus Group. “We are thrilled to be collaborating to offer a spectacular and special collection of one-of-a-kind items for the holidays. These will be the 'must-have' gifts, whether you are a loyal Neiman Marcus customer, a devoted Target guest or a fan of American design.”

To celebrate the unprecedented partnership, Target and Neiman Marcus are donating a total of $1 million to the Council of Fashion Designers of America (CFDA). The donation underscores the retailers' long-standing commitment to fostering design talent and recognizes the 24 designers, all of whom are members of the CFDA.

“I can think of no better finale to CFDA’s 50th Anniversary celebration than through this extraordinary designer collaboration,” said CFDA President Diane von Furstenberg. “As designers, creativity is our best gift, and with the generous support of Neiman Marcus and Target, we are happy to have created specially designed products as a thank you to share with our consumers and friends.”

© 2014 Retailing Today. All Rights Reserved.