Amazon has launched a Wearable Technology store, which it describes as a one-stop shop where customers can discover the latest in wearable technology and research wearable devices including activity trackers, smart watches and wearable cameras.
In addition to the large selection of items from brands including Samsung, Jawbone and GoPro, the store features products from emerging brands such as Basis and Misfit as well as devices coming soon from brands such as Narrative and Bionym.
“Wearable technology is an exciting category with rapid innovation and our customers are increasingly coming to Amazon to shop and learn about these devices,” said John Nemeth, director of wireless and mobile electronics at Amazon. “We’re thrilled to bring our customers a store with the largest selection and great prices that helps eliminate the guesswork when deciding which wearable devices best fit their needs—whether that is tracking activity, staying connected through smart watches or capturing their next adventure with wearable cameras.”
To help customers learn more about wearable technology, the store features a “Learning Center” that includes product videos and detailed buying guides. These resources provide information about device compatibility, product comparisons and use-case suggestions to help customers find the right device for them. Customers can also take advantage of the “Editor’s Corner” to find information about wearable technology industry news and device reviews.