Retailers have a secret weapon in their holiday gift bag this year that can help increase sales, improve profitability, promote loyalty and drive repeat purchase. If that sounds too good to be true you haven’t heard about the Solution Hub from Asurion Retail Solutions.
Wolverine Worldwide is looking to bolster its brand leadership and management team. To that end, the company has promoted Rick Blackshaw to president, Sperry Top-Sider, and Chris Lindner to president, Keds.
Collective Bias is rebranding its annual blogger conference in 2015 and taking the event on the road with a nationwide tour of 11 cities to facilitate increased participation by brands, bloggers and retailers.
Copper Fit on Monday announced that retired NFL quarterback Brett Favre will serve as the company's brand ambassador. Favre made his debut as a Copper Fit brand ambassador in the commercial, “Life After Football” that began airing nationwide in September, the company stated.