Supplier News

11/30/2012 - 17:32
Toy Fair adds content to its big trade show

The Toy Fair has added a new feature to its 110th annual trade show called, “Content Connection.”

11/30/2012 - 16:16
Fruit of the Loom tries on new ad agency

Fruit of the Loom has chosen Crispin Porter + Bogusky to oversee and manage advertising for the Fruit of the Loom, Vanity Fair and Russell Athletic brands.

11/29/2012 - 14:40
NCR enhances retail offering with Retalix deal

NCR agreed to pay $30 a share to acquire retail software and service provider Retalix in a deal valued at $650 million.

11/29/2012 - 13:55
Multi-channel madness eliminated with new measurement tool

Digital audience measurement firm comScore has launched a new service called Media Metrix Multi-Platform to help advertisers makes sense of how shoppers are interacting with their brands in an increasingly multi-channel world.

11/28/2012 - 19:17
Happy belated HQ grand opening

American Greetings is delaying plans to develop a new world headquarters pending the resolution of a buyout proposal from CEO Zev Weiss and other members of management.

11/28/2012 - 17:33
Bing battles Google’s credibility with new campaign

Microsoft has taken offense to the practice of paying to improve one’s ranking in Google search results and has launched a campaign touting its "honest" search results.

11/28/2012 - 16:13
If you can’t beat them, acquire them

Branded food supplier ConAgra’s acquisition of private label rival Ralcorp promises to create an interesting new dynamic when it comes to trading partner relationships.

11/28/2012 - 11:36
Gillette, Green Bay’s Clay Matthews kick off online debate

Gillette and its brand ambassador and Green Bay Packers Pro Bowl linebacker Clay Matthews have kicked off an online debate forum on Gillette’s Facebook page.

11/28/2012 - 11:23
Electrolux's North American laundry products head to N.C.

Electrolux will relocate its North American laundry products research and development center to Charlotte, N.C., from Webster City, Iowa.

11/27/2012 - 14:11
Kraft teams up with NeoMedia to go mobile

Kraft is leveraging mobile technology to increase its relevance as the proliferation of smartphones changes the way consumers shop.

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