Tempur-Pedic has partnered with HGTV to feature a wide range of sleep products in the first-ever HGTV Smart Home, which showcases the latest products in home technology, coupled with eco-friendly features.
Timothy Breene, former chief strategy and corporate development officer and founder and CEO of Accenture Interactive – the fast growing digital media and marketing analytics business – has joined Orchestro’s board of directors to help enable brands worldwide to act with the speed and agility needed to win every inch in today’s tightly matched market.
Alliance Data Retail Services recently collaborated with Locaid, the world's largest LaaS (Location-as-a-Service) company, to run an opt-in geofence pilot program between Black Friday and New Year's Eve in 2012.
PVH is launching a new golf-focuse campaign for its Izod brand. The Izod Golf platform includes a new ad campaign, multi-year sponsorships of three “Team Izod” PGA Tour golfers, and multiple sponsorship activations planned throughout the season.