Walmart’s Bodega Aurrera stores in Mexico and Lider stores in Chile are among the most valuable Brands in Latin American, according to an extensive new report by global communications giant WPP.
The timing of store openings in Mexico and Central America will be delayed by as much as 90 days due to what the company described as “process changes” that will increase the time required to open a store.
Wal-Mart de Mexico SA reported that profit for the fourth quarter increased 14%, citing newly acquired stores in Central America for the improved performance.