Scanbuy, Inc. released a quarterly trend report showing continued rapid growth of QR code and UPC mobile barcode scanning traffic. The report shows more than 21 million scans processed in the second quarter of 2013 — good news for retailers who are upgrading their mobile capabilities.
Mobile, social, solution, cloud, big data, SaaS, optimize and engage. It was impossible to have a conversation at the National Retail Federation convention in New York without hearing these words a lot.
People today seamlessly integrate the use of all types of technologies in their lives, including the way they shop – at any time, at any location. As a result, they are more informed and selective about the products and services they want and use, and are more empowered towards the industries that serve them.
Marketing technology company SpyderLynk and Momentum Worldwide announced Friday that Office Depot has launched a national back-to-school mobile campaign that was developed by Momentum, using SpyderLynk’s 2D mobile barcode SnapTag technology.