Content about Bruce Efird

January 9, 2014

Regional discount retailer Fred’s is making some big changes to its merchandising and operations groups to begin 2014 and has retained several firms to review strategic opportunities.

July 11, 2013

Fred's Super Dollar reported $187.7 million in sales for the five weeks ended July 6, up 3% as compared to the same period a year ago. Comparable store sales for the month increased 4.5%.

March 28, 2013

Fred's total sales for the 53-week fiscal 2012 increased 4% to $2 billion from $1.9 billion for the same period last year.

November 20, 2012

Any trickle-down of an improving economy hasn't trickled down to Fred's consumer base, Bruce Efird, Fred's CEO, told analysts Tuesday morning in discussing the discounter's third-quarter results.

November 22, 2011

Discount retailer Fred's realized positive third-quarter results, thanks to "strong customer traffic, higher gross margins in its general merchandise and pharmacy departments, as well as improved management of controllable operating costs," Fred's CEO Bruce Efird said.

August 25, 2011

Southeastern discount banner Fred's on Thursday morning reported that the consumer continues to be challenged by economic pressures.

November 29, 2010

Total sales and comparable-store sales both rose during the month of November for Fred's, the...

November 22, 2010

Fred's reported that for the third quarter, net income increased 55% to $7.8 million or...

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