Content about Exonumia

December 16, 2013

Sales of gift cards in 2013 are expected to surpass $118 billion in sales, an 8% increase from 2012. CEB Tower Report research suggests that the widespread adoption of e-gifting, which experienced rapid growth from $300 million in 2012 to a predicted $3 billion in 2013, will provide scale for continued industry gains through 2016.

November 13, 2013

Eight-in-10 (80.6%) shoppers will purchase gift cards this holiday season, according to the National Retail Federation’s Gift Card Spending Survey conducted by Prosper Insights & Analytics.

August 14, 2013

Virtual Piggy initiated a consumer acquisition campaign to start building its subscriber base. Throughout the past four months, Virtual Piggy has added more than 400,000 new accounts most of which are based in the U.S. and some which were recently added in Canada.

June 1, 2013

Thanks to a rebounding economy, dads this year stand to get more than just a boring tie, a pair of socks or a pat on the back for Father's Day.

January 31, 2013

Target has found a new friend in Facebook, as the retailer has become one of the first businesses to participate in the social network's new gift card program.

September 4, 2012

Whole Foods Market has launched two new eco-friendly gift cards, with plans to replace the recycled plastic cards that will be phased out over time.

November 21, 2011

Holiday shoppers are expected to spend $155.43 on average for gift cards this season, and total gift-card spending is projected to reach $27.8 billion, according to a survey released Friday by the National Retail Federation.

October 31, 2011

Any given week Target’s circular is filled with various offers of free gift cards designed to incent shoppers to purchase key items.

September 19, 2011

Keurig brewed up a powerful incentive at Target this week with an ad on the cover of weekly circular touting a $30 gift card to those who purchase the B60 Special Edition single-serve brewer from Keurig for $149.99.

December 23, 2010

Forget looking under the tree Christmas morning. Grab the smartphone and check the inbox for an e-gift card. Walmart this week promoted an offering of 19 customizable e-gift cards as a gift-giving solution that is sure to have appeal to those who wait until Santa is halfway down the chimney. The entire transaction is handled online, from the ordering of the card, to delivery in the recipient’s inbox through redemption, which is only valid for online purchases.

At first blush, an e-gift card may seem like the ultimate thoughtless and impersonal gift, but let’s not judge.

December 23, 2010

The age old question of what to get the person who has everything has finally been answered, and a Walmart gift card appears to be the ultimate solution for the perplexed gift-giver. That’s according to the gift card exchange website www.giftcardrescue.com and survey involving 6,000 people who created gift card wish lists on its site since the beginning of the year.

After Walmart, the other most desired cards were . . .

October 28, 2010

NEW YORK - Deloitte reported that six out of 10 (62%) of its holiday survey respondents plan to spend more or the same on the holidays, a 11 percentage point rise from Deloitte's 2009 holiday survey and the highest level since 2006.

October 27, 2010

Deloitte reported that six out of 10 (62%) of its holiday survey respondents plan to...

August 31, 2010

Target announced that Facebook Credits gift cards will launch at Target stores nationwide beginning Sept. 5 ......

May 18, 2010

The National Retail Federation found that while fewer people would be buying graduation gifts this...

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