Content about Kraft

January 9, 2013
Krafts MiO looks to score at Super Bowl

Kraft has joined with other leading advertisers willing to plunk down several million dollars for the opportunity to air a 30 second sport promoting its MiO brand water enhancer during the Super Bowl XLVII on February 3.

January 3, 2013
Hillshire Brands names new SVP, corporate strategy & development

The Hillshire Brands has appointed former Kraft executive Brian Davison as SVP of corporate strategy and development.

December 27, 2012
Kraft’s fresh take on the New Year

Kraft is gearing up for the New Year with more than 40 new food and beverage choices for consumers.

November 27, 2012
Kraft teams up with NeoMedia to go mobile

Kraft is leveraging mobile technology to increase its relevance as the proliferation of smartphones changes the way consumers shop.

July 26, 2011
NPD names home improvement director

The NPD Group, Inc. has named Kevin Gilbert as director of home improvement, reporting to Perry James, the president of home and office supplies.

February 18, 2011
'Krafting' meals with new kiosks

A few years after launching its iFood assistant, a tool for on-the-go users that provides recipes and entertainment tips, Kraft is taking meal planning to the next level.

© 2013 Retailing Today. All Rights Reserved.