Key Mattel brands drove Mattel sales for the first quarter of 2013. Mattel's net sales for the quarter were $996 million, up 7% compared to $928 million last year, and net income increased dramatically to $38.5 million, or $0.11 per share, compared to last year's first quarter net income of $7.8 million, or $0.02 per share.

Warner Bros. Consumer Products announced that Jazwares, USAopoly and Mattel are among the toy companies it has partnered with to create new products in honor of the 75th Anniversary of "The Wizard of Oz" in 2014.

Saban Brands that Fisher-Price Inc., a subsidiary of Mattel, will be the global master toy licensee for the company's newly announced Julius Jr. property.

Mattel reported a fourth-quarter net sales increase of 5% to $2.26 billion from $2.15 billion for the same period last year.

Mattel’s board of directors has named CEO Bryan G. Stockton, 59, as chairman of the board, effective Jan. 1, 2013.

Mattel's highly-anticipated Apptivity line, which the company introduced at the 2012 Toy Fair in February, is now available for the iPad.

For the second quarter, Mattel reported net income of $96.2 million, or 28 cents per share, compared with last year’s second quarter net income of $80.5 million, or 23 cents per share.

Mattel has renamed its design center at its Southern California headquarters the Handler Team Center in honor of founders Ruth and Elliot Handler.

Toy buyers, manufacturers, retailers and others, simply curious about the latest trends, gathered this week at the massive Javitz Center in New York City to see what would be the hottest products for 2012.

Mattel has announced that Robert A. Eckert, 57, will retire as CEO, after 11 years with the company, effective Dec. 31.

Walmart is facing some stiff competion for toy sales with Dollar General, as the company announced that it is going to head-to-head with toy retailers and discounters alike by offering more than 300 toys for $5 or less.

While Toys"R"Us and Kmart were among the first retailers to release their hot toy lists, Walmart wasn't too far behind this year, offering many of the same toys as the aforementioned companies, and even some exclusives.