Content about McKinsey & Company

December 3, 2013

Peter Freedman was appointed managing director of the Consumer Goods Forum with responsibility for leading the Paris-based organization’s efforts to promote better lives through better business.

March 14, 2013

Senior executives from Yahoo! and Ecolab are the newest members of the board of directors at Target.

March 9, 2012

To be successful, growth strategies must go beyond theoretical strategic platitudes, proprietary consumer and shopper insights, robust analytics, and innovative growth platforms; they ultimately must be measurable. To be successful in today’s fast changing world, CPG companies and retailers need to be able to quickly confirm that their strategies are working and, if they are not, quickly regroup and adapt. Strategies today need to be living, evolving blueprints that are continually tested, measured, and reinvented.

April 28, 2010

Best Buy announced that it has named Bill Hoffman SVP consumer insights ......

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