Columbus Day and Halloween have historically brought more shoppers to stores in October. This year, however, the month saw a 4.1% decrease in retail foot traffic compared with September.
The air is getting colder and retailers are already gearing up for the Christmas season, but before they do that, they will have to get through Halloween.
So much for the weak economy. A record number of people, 161 million to be precise, are expected to celebrate Halloween this year, according to the National Retail Federations annual survey.
Halloween will be a popular holiday this year, according to the National Retail Federation, as more consumers this year are expected to partake in traditional festivities.