Content about Toys"R"Us

June 14, 2013
ECRM: Retail circular advertising trends, May 2013

ECRM compared retail circular advertising in May 2012 vs. May 2013 and noticed some common overall trends across top retail chains. While looking at the data in May 2012 compared to May 2013, we see interesting changes that came from Toys "R" Us.

April 2, 2013
Google finds entry into retail delivery space

Google has launched its Google Shopping Express program, which features online delivery initially in the San Francisco Bay area.

February 13, 2013
Storch steps down at TRU, successor to be named

Gerald Storch, is vacating his role as CEO of Toys"R"Us after seven years of service.

February 12, 2013
Octonauts swim into Toys'R'Us

Toys"R"Us announced that it will be the first retailer in the United States to offer Fisher-Price's Octonauts toys.

January 10, 2013
Triad Retail Media acquired by private equity

Rockbridge Growth Equity has acquired Triad Retail Media, a 300 person digital retail media agency founded by former Procter & Gamble executive Greg Murtagh.

December 13, 2012
Toymageddon 2012 begins Dec. 21 at Toys“R”Us

With 12 shopping days left, Toys"R"Us plans to keep most of its stores open for 88 consecutive hours nationwide, from 6 a.m. Friday, December 21 through 10 p.m. Christmas Eve.

December 12, 2012
Market Track: November 2012

Promotional activity among the nation’s leading retailers declined during November aside from several notable exceptions. There was a flurry of intense promotional activity around Thanksgiving weekend, as always, but for the months as a whole the number of inserts distributed by retailers declined 7% and the number of pages declined by 5%.

December 11, 2012
Toys‘R’Us enters new digital dimension

Toys"R"Us has teamed up with leading game manufacturer Ubisoft to create a free toy store simulation game, a first of its kind.

December 10, 2012
Toys "R" Us optimistic about holidays

A 4.1% third quarter same store sales decline and $105 million loss hasn’t diminished holiday spirits at Toys "R" Us.

November 28, 2012
Toys "R" Us gains flexibility in Canada

The Canadian division of Toys "R" Us has added new distribution capacity in British Columbia to receive imports and improve shipping to local stores.

November 14, 2012
Market Track: October 2012

The overall trend has been similar to what we saw last month with a marginal decrease in the number of circulars, while increases were seen in page counts per market. Average pages per market saw 10% increase this year October when compared with the same month last year.

November 1, 2012
Toys'R'Us allows in-store payment for online purchases

Toys"R"Us is now offering customers the ability to shop online and pay for them in store, giving them the freedom to use cash or check, as well as credit, to make the purchase.

October 22, 2012
Tabeo arrives at Toys'R'Us

Toys"R"Us' first owned tablet is now available in stores and online. The company first announced the Tabeo, the first-ever consumer electroncs device, a month ago.

October 18, 2012
Toys'R'Us extends layaway through December

Toys"R"Us has extended its free layaway program through Dec. 16. The program, announced in September, was originally slated to end on Oct. 31.

October 16, 2012
Toys'R'Us, Shaq team up to bring toys to needy children

Toys"R"Us has launched its annual nationwide fundraising campaign to benefit the Marine Toys for Tots Foundation. The company has once agained teamed up with Shaquille O'Neal to encourage customers to "Give Back with Shaq."

October 11, 2012
Tech, lights and pre-school top Toys'R'Us toy trends list

Toys"R"Us has come out with what it believes will be the hot toy trends for the 2012 holiday season.

October 11, 2012
Toys'R'Us online expands international shipping

Toys"R"Us has expanded international shipping for online orders on Toysrus.com and Babiesrus.com to more than 60 countries across Asia, the Caribbean, Central America, Europe, North America and South America.

October 10, 2012
Macy's, Toys'R'Us team up for holidays

Macy’s and Toys"R"Us -- likely the two retailers most associated with Christma -- have joined together for a unique retail partnership.

October 4, 2012
Toys'R'Us joins digital entertainment game

Toys"R"Us is expanding further into the entertainment space with the launch of a new digital service aimed at providing family-freindly movies and shows to its customers.

October 3, 2012
Target fires back in holiday toy competition

Target this week entered the seasonal fray dominated so far by Walmart and Toys "R" Us attempting to outdo one another with announcements about their layaway offers, product reservation programs and top toy lists.

September 25, 2012
Toys'R'Us not playing around with holiday hiring

Toys"R"Us is getting ready for the increased demand this holiday season by hiring 45,000 seasonal employees to staff its stores and distribution centers across the country this holiday season.

September 19, 2012
TRU fires latest shot in holiday toy battle

Toys"R"Us revealed its 2012 hot toys list Wednesday, but not before Walmart did the same, giving the discounter a head start and the opportunity to poke fun at the toy retailer's earlier announced toy reservation program.

September 14, 2012
Walmart flexes holiday muscle, counters TRU initiative

Walmart unveiled its top toy list Friday morning and couldn’t resist taking a shot at Toys "R" Us which launched a toy reservation program earlier in the week.

September 14, 2012
Walmart flexes holiday muscle, counters TRU initiative

Walmart unveiled its top toy list Friday morning and couldn’t resist taking a shot at Toys "R" Us which launched a toy reservation program earlier in the week.

September 11, 2012
TRU CEO offers insights in Denver ahead of NYC holiday preview event

Toys"R"Us chairman and CEO, Jerry Storch, is making the rounds this week, as his company prepares for the holiday and questions remain on the status of it's IPO.

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