Content about ambassador

March 12, 2014

Express has enlisted swimsuit model Kate Upton as its brand ambassador, making her the first celebrity spokesperson to be a part of the brand's ad campaigns in the last decade.

March 12, 2014

Express has enlisted swimsuit model Kate Upton as its brand ambassador, making her the first celebrity spokesperson to be a part of the brand's ad campaigns in the last decade.

March 5, 2014

Uniqlo has enlisted musician and music producer Pharrell Williams as a collaborator and spokesperson for the UT 2014 spring-summer collection. Launched in 2003, Uniqlo’s UT T-shirt brand is getting a fresh start this year, as “The New Model T,” a collection produced by its creative director and street fashion icon Nigo.

February 28, 2014

Sally Hansen has appointed Madeline Poole as global color ambassador, trend expert and artistic adviser.

February 28, 2014

Sally Hansen has appointed Madeline Poole as global color ambassador, trend expert and artistic adviser.

February 21, 2014

The Coca-Cola Company is preparing to make changes to its board. Former ambassador Donald F. McHenry and Swedish businessman Jacob Wallenberg will not stand for re-election to the board at the company’s annual meeting of shareowners in April.

January 15, 2014

Unilever’s Clear Scalp & Hair has tapped model Miranda Kerr to be the newest face — and hair — for Clear Scalp & Hair in the United States, giving her the title of the brand's first global brand ambassador.

January 13, 2014

Guess has unveiled a new mobile app for its customers powered by the MicroStrategy Alert Platform.

December 2, 2013

Rite Aid has promoted Karen Staniforth, VP pharmacy for the chain's mid-Atlantic division, to group VP pharmacy initiatives and clinical services.

October 9, 2013

ChapStick has selected Alex Morgan, Olympic gold medalist and member of the U.S. Women’s National Soccer Team, as its latest brand ambassador. Morgan will serve as the first brand spokesperson in more than a decade and will appear in national television and print advertising, set to debut Nov. 4.

September 9, 2013

Electronic Arts has entered into a multi-year endorsement deal with the captain of the U.S. Soccer National Team, Clint Dempsey. As part of the deal, Dempsey will serve as EA Sports Football Ambassador.

September 5, 2013

Pantene has selected current CoverGirl spokesperson Queen Latifah as its brand ambassador, supporting the Truly Relaxed and Truly Natural collections.

August 26, 2013

Braun has tapped triple Formula 1 world champion Sebastian Vettel as the new global brand ambassador. Vettel will be the face of the brand’s “Hold on to your Dreams” global marketing campaign.

August 23, 2013

Russell Athletic brand deployed its brand ambassador and Washington wide receiver Pierre Garcon to three Washington, D.C.-area high schools. Garcon delivered Russell Athletic uniforms to the school's respective football teams.

July 15, 2013

Ahead of the 84th Major League Baseball All-Star Game in New York, Pepsi has announced a national partnership with New York Yankees All-Star second baseman Robinson Cano.

June 24, 2013

Saks Fifth Avenue and the Entertainment Industry Foundation have named actress Jennifer Aniston as the EIF ambassador for Saks Fifth Avenue’s 2013 Key to the Cure campaign.

June 12, 2013

Huggies has tapped former Miss Universe Zuleyka Rivera as its latest brand ambassador. Rivera will be promoting Huggies' new diapers and wipes.

May 6, 2013

Unilever’s Dove has announced the launch of a new initiative, “Let’s Make Girls Unstoppable,” as part of its commitment to reach 15 million girls by 2015 with self-esteem programming.

April 24, 2013

Hawaiian Tropic has retired its Miss Hawaiian Tropic Bikini Contests and is looking for a woman who will serve as the "new face" of the brand, which is owned by Energizer Personal Care, a division of Energizer Holdings.

January 28, 2013

Songstress Taylor Swift has signed on as the new face of Diet Coke's "Stay Extraordinary" campaign, which celebrates the self-assured and aspirational people who enjoy Diet Coke everyday.

January 24, 2013

Actress Kate Hudson is extending her relationship with Ann Taylor by developing a capsule collection for the fashion retailer.

November 28, 2012

Gillette and its brand ambassador and Green Bay Packers Pro Bowl linebacker Clay Matthews have kicked off an online debate forum on Gillette’s Facebook page.

September 19, 2012

Interior designer Cathy Hobbs has been named as the exclusive brand ambassador for Mythic Paint, a maker of zero-volatile organic compounds (VOC), zero-toxins and non-carcinogenic high performance paint.

July 27, 2012

Macy's announced that Brazilian actress and model Camila Alves, will serve as the ambassador for it's exclusive I.N.C. International Concepts brand.

© 2014 Retailing Today. All Rights Reserved.